How do we produce?

The production process at Sorita is not just a workflow; it is a journey based on labor, knowledge and collaboration.

As founders, we—Tuğba and Sevinç—are two women who have been actively working in both the design and production sides of the textile industry for years.

We have actively worked and continue to work on many stages of the process, from fabric selection to pattern making, from sewing techniques to model fit. Our background includes not only theoretical knowledge, but also experience gained in the field, at the machines, fabrics and ironing tables.

Today, women dominate the production environments we work in. The vast majority of our team consists of women. As female entrepreneurs, the language of the connection we establish with women is different—the way we understand each other is more natural and sincere. This is reflected in our work: we aim to establish a more balanced, more attentive, and more mutually trusting work environment.

Have you ever thought about how many hands a piece of clothing passes through before it reaches you?

During the production process, we pay attention not only to the final product but also to the workmanship behind it. Each of our products is thoughtfully designed and meticulously tested. Before we put forward a new model, we always try it on ourselves; because it is not only the appearance of a garment that is important to us, but also how it makes us feel.

We are careful rather than ambitious in our approach to quality. Over the years, we have worked with manufacturers of different scales; we have closely witnessed the functioning of many workshops from Izmir to Istanbul. These experiences have taught us not only good workmanship, but also how to establish a sustainable production approach.

Today, we see Sorita not only as a brand, but also as a space where we put what we have learned into practice. We are interested in the visual expression of this process as much as we are in working with fabrics, colors, and patterns.

From photoshoots to social media content, we prepare everything. Because for us, clothing production is not just a physical process; it is a way of creating a narrative, a feeling and sharing our own story.

At Sorita, we do everything step by step, taking it all in. We reveal what we know and what we believe in.

We are not perfect, but we are careful, enthusiastic, responsible.

We are here to share what we produce with you.